Bringing clarity and minimalism to the UX design process 

Design has always been a part of who I am. It all started with traditional ink painting when I was young, and by the time I was in first grade, I knew that art and design would be my life’s path. That early experience grounded me in a deep respect for creativity—a sense of purpose that continues to guide and inspire me every day.

My career has been a journey across industries and technologies, from education and finance to tech and entertainment. I’ve been designing complex, enterprise-level applications for global organizations—from pioneering global transaction systems at Visa to developing AI-empowered features for Cisco’s CX Cloud platform. My work has always focused on solving intricate problems through thoughtful design. Alongside these enterprise projects, I’ve contributed to consumer products like Ericsson’s TV platform, HP’s Music app, and car dashboard infotainment systems—demonstrating that good design is ultimately about problem-solving that transcends domains and devices. At Cisco Security Business Group, my work earned a patent—recognized as the top eight innovation among over 400 ideas. Recently, I’ve been creating AI-driven strategies and solutions to help a startup elevate its business and drive growth.

To me, design is also about creating harmony—between people, technology, and business. Every challenge is an opportunity to dig deep, uncover meaningful solutions, and deliver experiences that truly resonate on a human level.

I’ve always been curious—about the world, about people, and about how things work. It’s this curiosity that keeps me learning and evolving. Whether it’s exploring new cultures, diving into the latest technologies, or simply observing the world around me, I find endless inspiration. It’s that connection—to creativity, to growth, and to others—that fuels my passion for design and keeps me moving forward.